MONDAY 1 OCTOBER 2018
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EMCEES | MONDAY 1st October 2018
WELCOME | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

INDUSTRY INSIGHTS WELCOME


EMCEES
Morning: Christopher Lefebvre, VP of Business Development, Tapdaq
Afternoon: Kate Taganova, Director of Business Development, Scalarr

 speaker details   add session2018-10-1 2018-10-1 Europe/BelgradeINDUSTRY INSIGHTS WELCOME | Casual Connect SessionEMCEES | Morning: Christopher Lefebvre, VP of Business Development, Tapdaq | Afternoon: Kate Taganova, Director of Business Development, Scalarr — Learn the latest industry insights and new trends from experts in the games industry. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Learn the latest industry insights and new trends from experts in the games industry.
WELCOME | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

MARKET NAVIGATION WELCOME


EMCEE
Craig Robinson, VP Mobile Games, FlowPlay

 speaker details   add session2018-10-1 2018-10-1 Europe/BelgradeMARKET NAVIGATION WELCOME | Casual Connect SessionEMCEE | Craig Robinson, VP Mobile Games, FlowPlay — Chart your course into current and emerging markets with those who know them best. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Chart your course into current and emerging markets with those who know them best.
9:45AM | MONDAY 1st October 2018
9:45 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Welcome to Casual Connect Serbia!


Branko Milutinovic, Co-Founder & CEO, Nordeus
 speaker details   add session2018-10-1 9:45:002018-10-1 9:55:00Europe/BelgradeWelcome to Casual Connect Serbia! | Casual Connect SessionBranko Milutinovic, Co-Founder and CEO, Nordeus — —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

10:00AM | MONDAY 1st October 2018
10:00 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

What Can Games Learn from He-Man?


Sophie Vo, Executive Producer, Rovio Entertainment Corp.
 speaker details   add session2018-10-1 10:00:002018-10-1 10:25:00Europe/BelgradeWhat Can Games Learn from He-Man? | Casual Connect SessionSophie Vo, Executive Producer, Rovio Entertainment Corp. — A New and Necessary Approach to Game Development: How do we make games in the context of a hyper-saturated and maturing market? Good games are just not enough, we must aim for Great. But what is a Great game in the current context? Why so many game companies with a past success and excellent track record still fail to release a new hit? As an Executive Producer at Rovio, Sophie will reveal an unconventional way to approach new games development and how to increase your odds of success in a hyper competitive context of the market. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

A New and Necessary Approach to Game Development: How do we make games in the context of a hyper-saturated and maturing market? Good games are just not enough, we must aim for Great. But what is a Great game in the current context? Why so many game companies with a past success and excellent track record still fail to release a new hit? As an Executive Producer at Rovio, Sophie will reveal an unconventional way to approach new games development and how to increase your odds of success in a hyper competitive context of the market.
10:30AM | MONDAY 1st October 2018
10:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

FARM SLAM: How We Didn’t Fail (Fast Enough)


Nino Rajacic, Head of Free to Play Production, Eipix Entertainment
Vladimir Zivkovic, Co-Founder, Eipix Entertainment

 speaker details   add session2018-10-1 10:30:002018-10-1 10:55:00Europe/BelgradeFARM SLAM: How We Didn’t Fail (Fast Enough) | Casual Connect SessionNino Rajacic, Head of Free to Play Production, Eipix Entertainment | Vladimir Zivkovic, Co-Founder, Eipix Entertainment — This lecture is a take on the well-known saying: “fail faster”. We will retell our design process and problem solving while we worked on the free to play game Farm Slam. The takeaway for the audience is to not fear to fail quickly and that the best way to prove your idea is to get it out as soon as possible. We will show the audience what our main flaws were during development, soft launch, and after global launch and what we could do better if we knew how to fail and iterate faster. We aim to help developers learn from our mistakes in order to get an idea validated and have better product shipped faster. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

This lecture is a take on the well-known saying: “fail faster”. We will retell our design process and problem solving while we worked on the free to play game Farm Slam. The takeaway for the audience is to not fear to fail quickly and that the best way to prove your idea is to get it out as soon as possible. We will show the audience what our main flaws were during development, soft launch, and after global launch and what we could do better if we knew how to fail and iterate faster. We aim to help developers learn from our mistakes in order to get an idea validated and have better product shipped faster.
10:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

An Ultimate Influencer Marketing Tool


Dmitry Liapin, Chief Business Development Officer, ZORKA.MOBI
 speaker details   add session2018-10-1 10:30:002018-10-1 10:55:00Europe/BelgradeAn Ultimate Influencer Marketing Tool | Casual Connect SessionDmitry Liapin, Chief Business Development Officer, ZORKA.MOBI — Today, influencer marketing automation is an obvious trend. But is it as convenient for brands and influencers as it seems? We'll try to unravel this statement in an interactive way. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Today, influencer marketing automation is an obvious trend. But is it as convenient for brands and influencers as it seems? We'll try to unravel this statement in an interactive way.
11:00AM | MONDAY 1st October 2018
11:00 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS




 speaker details   add session2018-10-1 11:00:002018-10-1 11:25:00Europe/Belgrade | Casual Connect Session — —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

11:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

Understand Your Mobile User Journey & Start Intelligent Monetisation: Stop Advertising for Your Direct Competitors!


Jules Minvielle, CSO, Ogury
 speaker details   add session2018-10-1 11:00:002018-10-1 11:25:00Europe/BelgradeUnderstand Your Mobile User Journey and Start Intelligent Monetisation: Stop Advertising for Your Direct Competitors! | Casual Connect SessionJules Minvielle, CSO, Ogury — All mobile publishers are facing the challenge of how to maximise user engagement as well as revenue optimisation at the same time. With a lot of pressure on their shoulders to make as much ad revenue as possible, some publishers are forced to make choices in their monetisation strategies that are damaging their long term strategy and user engagement. This session will use exclusive research on the Mobile User Journey to provide insights on how publishers can keep increasing their ad revenue without advertising for their direct competitors. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

All mobile publishers are facing the challenge of how to maximise user engagement as well as revenue optimisation at the same time. With a lot of pressure on their shoulders to make as much ad revenue as possible, some publishers are forced to make choices in their monetisation strategies that are damaging their long term strategy and user engagement. This session will use exclusive research on the Mobile User Journey to provide insights on how publishers can keep increasing their ad revenue without advertising for their direct competitors.
11:30AM | MONDAY 1st October 2018
11:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Cinematic Trailer Made in Serbia


Carsten Biernat, Marketing Art Director, Nordeus
 speaker details   add session2018-10-1 11:30:002018-10-1 11:55:00Europe/BelgradeCinematic Trailer Made in Serbia | Casual Connect SessionCarsten Biernat, Marketing Art Director, Nordeus — Carsten will discuss the creative process involved in creating a Nordeus’ cinematic trailer that was wholly made in Serbia. Take a look behind the scenes, and discover why we chose to work with Serbian agencies to deliver a premium quality product. We’ll explore what made this a successful collaboration process with local studios and present the final result to the audience. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Carsten will discuss the creative process involved in creating a Nordeus’ cinematic trailer that was wholly made in Serbia. Take a look behind the scenes, and discover why we chose to work with Serbian agencies to deliver a premium quality product. We’ll explore what made this a successful collaboration process with local studios and present the final result to the audience.
11:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

The Top Grossing Mobile Games: Dissected and Explained


Nebojsha Mitrikeski, Game Director, Snowball Games
 speaker details   add session2018-10-1 11:30:002018-10-1 11:55:00Europe/BelgradeThe Top Grossing Mobile Games: Dissected and Explained | Casual Connect SessionNebojsha Mitrikeski, Game Director, Snowball Games — Take a look at in-depth market research on the Top Grossing mobile games. This research begins with a broad view of the growing mobile market and drills down to the DNA of the top grossing games. Snowball's Game Director Nebojsha Mitrikeski will talk about revenues, genres, game mechanics, economic systems, market trends, long term retention, and engagement, all the way to LTV and live-ops growth. Find out everything you need to know in order to have a chance at launching a successful game yourself! —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Take a look at in-depth market research on the Top Grossing mobile games. This research begins with a broad view of the growing mobile market and drills down to the DNA of the top grossing games. Snowball's Game Director Nebojsha Mitrikeski will talk about revenues, genres, game mechanics, economic systems, market trends, long term retention, and engagement, all the way to LTV and live-ops growth. Find out everything you need to know in order to have a chance at launching a successful game yourself!
12:00 NOON |MONDAY 1st October 2018
12:00 | | SPECIAL EVENTS

LUNCH BREAK


Sponsored by Gamesauce


1:00PM | MONDAY 1st October 2018
13:00 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Favorite Gaming Moments


Vid Rajin, Senior Concept Artist, Mad Head Games
 speaker details   add session2018-10-1 13:00:002018-10-1 13:25:00Europe/BelgradeFavorite Gaming Moments | Casual Connect SessionVid Rajin, Senior Concept Artist, Mad Head Games — If you could single out one moment that marked your whole experience with video games, which one would it be? During this session we will reflect on such moments and analyze their impact on us as gamers, developers and human beings. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

If you could single out one moment that marked your whole experience with video games, which one would it be? During this session we will reflect on such moments and analyze their impact on us as gamers, developers and human beings.
13:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

PANEL: Getting Blood From A Stone: Alternative Revenue Streams in F2P Mobile


Stanislav Sychenkov, Head of Publisher Relations, Mail.Ru Group
Craig Robinson, VP Mobile Games, FlowPlay
MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq

 speaker details   add session2018-10-1 13:00:002018-10-1 13:55:00Europe/BelgradePANEL: Getting Blood From A Stone: Alternative Revenue Streams in F2P Mobile | Casual Connect SessionStanislav Sychenkov, Head of Publisher Relations, Mail.Ru Group | Craig Robinson, VP Mobile Games, FlowPlay | MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq — What revenue potential is there outside of Tier 1 Markets? Are there unexplored alternative means to monetizing non-spending users? Hear the tactics from the trenches in a panel of mobile’s leading experts. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What revenue potential is there outside of Tier 1 Markets? Are there unexplored alternative means to monetizing non-spending users? Hear the tactics from the trenches in a panel of mobile’s leading experts.
1:30PM | MONDAY 1st October 2018
13:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Voodoo's Approach to Publishing Hit Games


Corentin Selz, Publishing Manager, Voodoo
Alexander Shea, Publishing Manager, Voodoo
Hugo Peyron, Head of Creation, Voodoo

 speaker details   add session2018-10-1 13:30:002018-10-1 13:55:00Europe/BelgradeVoodoo's Approach to Publishing Hit Games | Casual Connect SessionCorentin Selz, Publishing Manager, Voodoo | Alexander Shea, Publishing Manager, Voodoo | Hugo Peyron, Head of Creation, Voodoo — The Voodoo publishing team will discuss its unique approach to publishing hit games and building close partnerships with studios for the long term. We will also share some specific insights into our methodology and how we work with studios to create hit games from scratch. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The Voodoo publishing team will discuss its unique approach to publishing hit games and building close partnerships with studios for the long term. We will also share some specific insights into our methodology and how we work with studios to create hit games from scratch.
13:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

PANEL CONTINUES: Getting Blood From A Stone: Alternative Revenue Streams in F2P Mobile


Stanislav Sychenkov, Head of Publisher Relations, Mail.Ru Group
Craig Robinson, VP Mobile Games, FlowPlay
MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq

 speaker details   add session2018-10-1 13:00:002018-10-1 13:55:00Europe/BelgradePANEL CONTINUES: Getting Blood From A Stone: Alternative Revenue Streams in F2P Mobile | Casual Connect SessionStanislav Sychenkov, Head of Publisher Relations, Mail.Ru Group | Craig Robinson, VP Mobile Games, FlowPlay | MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq — What revenue potential is there outside of Tier 1 Markets? Are there unexplored alternative means to monetizing non-spending users? Hear the tactics from the trenches in a panel of mobile’s leading experts —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What revenue potential is there outside of Tier 1 Markets? Are there unexplored alternative means to monetizing non-spending users? Hear the tactics from the trenches in a panel of mobile’s leading experts
2:00PM |MONDAY 1st October 2018
14:00 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Developing a Team, While Also Developing a Game


Mišo Ignjatov, Associate Producer, Ubisoft Belgrade
 speaker details   add session2018-10-1 14:00:002018-10-1 14:25:00Europe/BelgradeDeveloping a Team, While Also Developing a Game | Casual Connect SessionMišo Ignjatov, Associate Producer, Ubisoft Belgrade — As game producers, we need to follow a set of guiding principles. And usually, these are aligned with the statement of the company's purposes, goals and values. You know those long, vague “vision and mission” manifestos. However, over the years, we learned to extract valuable messages from those statements and use them to manage our projects, but more importantly, to enrich the workspace and further develop our teams. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

As game producers, we need to follow a set of guiding principles. And usually, these are aligned with the statement of the company's purposes, goals and values. You know those long, vague “vision and mission” manifestos. However, over the years, we learned to extract valuable messages from those statements and use them to manage our projects, but more importantly, to enrich the workspace and further develop our teams.
14:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

FIRESIDE CHAT: Reframing Agile Development


Jeff Lindsey, Agile & Production Director, King
Interviewed by Arseny Lebedev, Independent, Game Industry

 speaker details   add session2018-10-1 14:00:002018-10-1 14:25:00Europe/BelgradeFIRESIDE CHAT: Reframing Agile Development | Casual Connect SessionJeff Lindsey, Agile and Production Director, King | Interviewed by Arseny Lebedev, Independent, Game Industry — Are you a producer/product owner trying to iterate your team to deliver value as planned? This tech interview focuses on reframing the value of agile and its relevance to game development. Topics covered: contextual differences that affect agile, inappropriate practices, planning, retrospectives. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Are you a producer/product owner trying to iterate your team to deliver value as planned? This tech interview focuses on reframing the value of agile and its relevance to game development. Topics covered: contextual differences that affect agile, inappropriate practices, planning, retrospectives.
2:30PM |MONDAY 1st October 2018
14:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

FIRESIDE CHAT: Organic Growth in Mobile


Jeroen Bouwman, CEO, GetSocial
Interviewed by Arseny Lebedev, Independent, Game Industry

 speaker details   add session2018-10-1 14:30:002018-10-1 14:55:00Europe/BelgradeFIRESIDE CHAT: Organic Growth in Mobile | Casual Connect SessionJeroen Bouwman, CEO, GetSocial | Interviewed by Arseny Lebedev, Independent, Game Industry — Paid user acquisition is becoming more costly and organic UA is unreliable but it's still a primary focus for marketing and game design. Developers are actively seeking to acquire more quality users and maintain profitability. This session focuses on organic user generation in free to play mobile games through clever use of social mechanics and media. We will discuss user acquisition, retention, and technical best practices through case studies for maximizing. For the avoidance of doubt we won't cover chart positions or advertising! —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Paid user acquisition is becoming more costly and organic UA is unreliable but it's still a primary focus for marketing and game design. Developers are actively seeking to acquire more quality users and maintain profitability. This session focuses on organic user generation in free to play mobile games through clever use of social mechanics and media. We will discuss user acquisition, retention, and technical best practices through case studies for maximizing. For the avoidance of doubt we won't cover chart positions or advertising!
14:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

The Challenges of Growing Up as a Studio: How to Transition from an Indie Team to a Global Player


Marina Sapunova, Head of Product, Playspace
 speaker details   add session2018-10-1 14:30:002018-10-1 14:55:00Europe/BelgradeThe Challenges of Growing Up as a Studio: How to Transition from an Indie Team to a Global Player | Casual Connect SessionMarina Sapunova, Head of Product, Playspace — What does it take to set a small game studio on to the ambitious path to become a global player in less than 9 months? In this session, Marina Sapunova, Playspace's Head of Product will share the challenges and key learnings from the rapid transition process that included company's re-branding, re-structuring, shift to the user-centric product approach and much more. Marina will discuss how it helps teams run faster and grow-up together with the ultimate goal to create winning products. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What does it take to set a small game studio on to the ambitious path to become a global player in less than 9 months? In this session, Marina Sapunova, Playspace's Head of Product will share the challenges and key learnings from the rapid transition process that included company's re-branding, re-structuring, shift to the user-centric product approach and much more. Marina will discuss how it helps teams run faster and grow-up together with the ultimate goal to create winning products.
3:00PM | MONDAY 1st October 2018
15:00 | | SPECIAL EVENTS

COFFEE BREAK


Sponsored by Gamesauce


3:30PM | MONDAY 1st October 2018
15:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

How to Build a Monetisation Strategy Based on User's In-app Behavior


Rami Jawhar, Apps & Gaming Industry Manager, Google
 speaker details   add session2018-10-1 15:30:002018-10-1 15:55:00Europe/BelgradeHow to Build a Monetisation Strategy Based on User's In-app Behavior | Casual Connect SessionRami Jawhar, Apps and Gaming Industry Manager, Google — Successful developers use a combination of payments, ads and sophisticated analytics to earn more from their apps. With this presentation, we will show how the right insights across purchases and ad networks build a monetisation strategy based on each user's in-app behavior, and how Google's Open Bidding solution will help developers to grow their revenues. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Successful developers use a combination of payments, ads and sophisticated analytics to earn more from their apps. With this presentation, we will show how the right insights across purchases and ad networks build a monetisation strategy based on each user's in-app behavior, and how Google's Open Bidding solution will help developers to grow their revenues.
4:00PM | MONDAY 1st October 2018
16:00 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

Monetisation Beyond Ads


Ilya Kuznetsov, Business Development EMEA, Unity Ads, Unity Technologies
 speaker details   add session2018-10-1 16:00:002018-10-1 16:25:00Europe/BelgradeMonetisation Beyond Ads | Casual Connect SessionIlya Kuznetsov, Business Development EMEA, Unity Ads, Unity Technologies — Unity has been known as a leading player in game engines and Ads space for the last several years. However, recently the company released a few great products which already help hundreds of developers to improve their mobile games performance, retention and IAP revenues. This talk is about Unity’s platform approach to mobile games creation and operations. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Unity has been known as a leading player in game engines and Ads space for the last several years. However, recently the company released a few great products which already help hundreds of developers to improve their mobile games performance, retention and IAP revenues. This talk is about Unity’s platform approach to mobile games creation and operations.
16:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

PUBLISHER PITCH


Christian Calderon, CEO, Game Jam
Omar Ramirez, Sr. Partnership & Licensing Manager, Spilgames
Sunny Yuan, Director of Business Development, Do Global
Mike Sviblov, Publishing Consultant, ZeptoLab
Patryk Jan Hamerlak, Head of Marketing, Vivid Games
Pawel Owczynski, Business Developer, BoomBit
Cvetan Rusimov, COO, Imperia Online JSC
Michael El Baki, COO, XTR4L1F3
Nikola Čavić, Head Of Business Development, Nordeus
Joseph Knowles, Director, Communications, Hatch Entertainment
Falko Boecker, Senior Developer Relations Manager, Flaregames
Noam Kagan, Managing Director, Deemedya
MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association

 speaker details   add session2018-10-1 16:00:002018-10-1 17:30:00Europe/BelgradePUBLISHER PITCH | Casual Connect SessionChristian Calderon, CEO, Game Jam | Omar Ramirez, Sr. Partnership and Licensing Manager, Spilgames | Sunny Yuan, Director of Business Development, Do Global | Mike Sviblov, Publishing Consultant, ZeptoLab | Patryk Jan Hamerlak, Head of Marketing, Vivid Games | Pawel Owczynski, Business Developer, BoomBit | Cvetan Rusimov, COO, Imperia Online JSC | Michael El Baki, COO, XTR4L1F3 | Nikola Čavić, Head Of Business Development, Nordeus | Joseph Knowles, Director, Communications, Hatch Entertainment | Falko Boecker, Senior Developer Relations Manager, Flaregames | Noam Kagan, Managing Director, Deemedya | MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association — The Publisher Pitch at CC Serbia is designed to unite developers and publishers in an easy and fast way during private 1-to-1 two minute pitches. The Publisher Pitch allows invited publishers as well as developers to make connections and continue networking during the remainder of the conference for further discussions and deals. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The Publisher Pitch at CC Serbia is designed to unite developers and publishers in an easy and fast way during private 1-to-1 two minute pitches. The Publisher Pitch allows invited publishers as well as developers to make connections and continue networking during the remainder of the conference for further discussions and deals.
4:30PM | MONDAY 1st October 2018
16:30 | PACIFIC LECTURE HALL | INDUSTRY INSIGHTS

How to Run Live Game Operations to Maximize Revenue


Mark Val, PlayFab Engagement Manager, Microsoft
 speaker details   add session2018-10-1 16:30:002018-10-1 16:55:00Europe/BelgradeHow to Run Live Game Operations to Maximize Revenue | Casual Connect SessionMark Val, PlayFab Engagement Manager, Microsoft — The value of virtual goods, ads or subscription opportunities can be perceived differently across the world depending on the context. This talk will provide the best practices and tools required to increase the value of the various F2P models based on the most successful monetization systems found in today's games. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The value of virtual goods, ads or subscription opportunities can be perceived differently across the world depending on the context. This talk will provide the best practices and tools required to increase the value of the various F2P models based on the most successful monetization systems found in today's games.
16:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | MARKET NAVIGATION

PUBLISHER PITCH CONTINUES


Christian Calderon, CEO, Game Jam
Omar Ramirez, Sr. Partnership & Licensing Manager, Spilgames
Sunny Yuan, Director of Business Development, Do Global
Mike Sviblov, Publishing Consultant, ZeptoLab
Patryk Jan Hamerlak, Head of Marketing, Vivid Games
Pawel Owczynski, Business Developer, BoomBit
Cvetan Rusimov, COO, Imperia Online JSC
Michael El Baki, COO, XTR4L1F3
Nikola Čavić, Head Of Business Development, Nordeus
Joseph Knowles, Director, Communications, Hatch Entertainment
Falko Boecker, Senior Developer Relations Manager, Flaregames
Noam Kagan, Managing Director, Deemedya
MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association

 speaker details   add session2018-10-1 16:00:002018-10-1 17:30:00Europe/BelgradePUBLISHER PITCH CONTINUES | Casual Connect SessionChristian Calderon, CEO, Game Jam | Omar Ramirez, Sr. Partnership and Licensing Manager, Spilgames | Sunny Yuan, Director of Business Development, Do Global | Mike Sviblov, Publishing Consultant, ZeptoLab | Patryk Jan Hamerlak, Head of Marketing, Vivid Games | Pawel Owczynski, Business Developer, BoomBit | Cvetan Rusimov, COO, Imperia Online JSC | Michael El Baki, COO, XTR4L1F3 | Nikola Čavić, Head Of Business Development, Nordeus | Joseph Knowles, Director, Communications, Hatch Entertainment | Falko Boecker, Senior Developer Relations Manager, Flaregames | Noam Kagan, Managing Director, Deemedya | MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association — —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

EVENTS | MONDAY 1st October 2018
21:00 – MIDNIGHT | | NETWORKING PARTY

OFFICIAL CASUAL CONNECT DAY 1 PARTY


TUESDAY 2 OCTOBER 2018
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 all speakers 
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EMCEES | TUESDAY 2nd October 2018
WELCOME | PACIFIC LECTURE HALL | BUSINESS OF GAMES

BUSINESS OF GAMES WELCOME


EMCEES
Morning: TBA
Afternoon: Michael Haberl, CEO, Playades

 speaker details   add session2018-10-2 2018-10-2 Europe/BelgradeBUSINESS OF GAMES WELCOME | Casual Connect SessionEMCEES | Morning: TBA | Afternoon: Michael Haberl, CEO, Playades — Drive your business forward with insights on funding, publishing, growth and much more. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Drive your business forward with insights on funding, publishing, growth and much more.
WELCOME | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

DESIGN & DEVELOPMENT WELCOME


EMCEE
Milica Crkvenjakov, Founder, Roditelji Gejmera

 speaker details   add session2018-10-2 2018-10-2 Europe/BelgradeDESIGN and DEVELOPMENT WELCOME | Casual Connect SessionEMCEE | Milica Crkvenjakov, Founder, Roditelji Gejmera — Up your development game with insights on game mechanics, design and more. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Up your development game with insights on game mechanics, design and more.
10:00AM | TUESDAY 2nd October 2018
10:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL: How To Bring A Game To Market


Mark Müller, Creative Director, Gram Games
Tomislav Gojevic, Business Development and Project Manager, Nanobit
Gleb Platonov, Head of Game Development Division, Room 8 Studio
Chris O’Kelly, Head of Publishing, Huuuge Games
MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq

 speaker details   add session2018-10-2 10:00:002018-10-2 10:55:00Europe/BelgradePANEL: How To Bring A Game To Market | Casual Connect SessionMark Müller, Creative Director, Gram Games | Tomislav Gojevic, Business Development and Project Manager, Nanobit | Gleb Platonov, Head of Game Development Division, Room 8 Studio | Chris O’Kelly, Head of Publishing, Huuuge Games | MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq — What does it take to assemble and motivate your team? How do you produce and evaluate prototypes? How do you turn a fun game into a profitable one? How do you find reliable partners and support services? Everything from inception to launch is covered in this panel featuring industry leading producers, project managers and studio directors. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What does it take to assemble and motivate your team? How do you produce and evaluate prototypes? How do you turn a fun game into a profitable one? How do you find reliable partners and support services? Everything from inception to launch is covered in this panel featuring industry leading producers, project managers and studio directors.
10:30AM | TUESDAY 2nd October 2018
10:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL CONTINUES: How To Bring A Game To Market


Mark Müller, Creative Director, Gram Games
Tomislav Gojevic, Business Development and Project Manager, Nanobit
Gleb Platonov, Head of Game Development Division, Room 8 Studio
Chris O’Kelly, Head of Publishing, Huuuge Games
MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq

 speaker details   add session2018-10-2 10:00:002018-10-2 10:55:00Europe/BelgradePANEL CONTINUES: How To Bring A Game To Market | Casual Connect SessionMark Müller, Creative Director, Gram Games | Tomislav Gojevic, Business Development and Project Manager, Nanobit | Gleb Platonov, Head of Game Development Division, Room 8 Studio | Chris O’Kelly, Head of Publishing, Huuuge Games | MODERATOR: Christopher Lefebvre, VP of Business Development, Tapdaq — What does it take to assemble and motivate your team? How do you produce and evaluate prototypes? How do you turn a fun game into a profitable one? How do you find reliable partners and support services? Everything from inception to launch is covered in this panel featuring industry leading producers, project managers and studio directors. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What does it take to assemble and motivate your team? How do you produce and evaluate prototypes? How do you turn a fun game into a profitable one? How do you find reliable partners and support services? Everything from inception to launch is covered in this panel featuring industry leading producers, project managers and studio directors.
10:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Hidden Biases In Data: Moving Beyond Black Box Models


Marko Jevremović, Data Scientist, Nordeus
 speaker details   add session2018-10-2 10:30:002018-10-2 10:55:00Europe/BelgradeHidden Biases In Data: Moving Beyond Black Box Models | Casual Connect SessionMarko Jevremović, Data Scientist, Nordeus — Successfully designing the user progression and balancing the game economy is a significant challenge in the production of free-to-play games. This talk will unveil a specially built simulation tool, we have designed at Nordeus, that goes a long way to solving these problems. By accurately predicting game metrics, it enriches decision-making and allows for much faster iteration times during all phases of production. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Successfully designing the user progression and balancing the game economy is a significant challenge in the production of free-to-play games. This talk will unveil a specially built simulation tool, we have designed at Nordeus, that goes a long way to solving these problems. By accurately predicting game metrics, it enriches decision-making and allows for much faster iteration times during all phases of production.
11:00AM | TUESDAY 2nd October 2018
11:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL: Designing Games for Optimal IAP


Bryan Mashinter, VP of Live Games, Wooga
Chris O’Kelly, Head of Publishing, Huuuge Games
Jure Rasic, Head of Product, Nanobit
MODERATOR: Ted Verani, VP Business Development, Wappier

 speaker details   add session2018-10-2 11:00:002018-10-2 11:55:00Europe/BelgradePANEL: Designing Games for Optimal IAP | Casual Connect SessionBryan Mashinter, VP of Live Games, Wooga | Chris O’Kelly, Head of Publishing, Huuuge Games | Jure Rasic, Head of Product, Nanobit | MODERATOR: Ted Verani, VP Business Development, Wappier — While the vast majority of mobile game revenue is earned through in-app purchases, designing games for optimal IAP remains a major challenge, requiring deep knowledge of UX design, virtual economy tuning, pricing economics, and many other disciplines. Featuring experts across these fields, this panel will give attendees concrete and proven advice for designing free-to-play, IAP-driven mobile games which consistently drive IAPs without alienating the player base. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

While the vast majority of mobile game revenue is earned through in-app purchases, designing games for optimal IAP remains a major challenge, requiring deep knowledge of UX design, virtual economy tuning, pricing economics, and many other disciplines. Featuring experts across these fields, this panel will give attendees concrete and proven advice for designing free-to-play, IAP-driven mobile games which consistently drive IAPs without alienating the player base.
11:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

How To Make Your Sausage Grow


Yaron Avissar, VP Monetization & UA, TabTale
 speaker details   add session2018-10-2 11:00:002018-10-2 11:25:00Europe/BelgradeHow To Make Your Sausage Grow | Casual Connect SessionYaron Avissar, VP Monetization and UA, TabTale — In this session, Yaron Avissar, TabTale's VP of Monetization and UA, will show how they got their game 'Run Sausage Run' to the #1 top charts in both the Apple Store and Google Play store and how they were able to keep it there for a long time. Yaron will share data and insights on TabTale's approach for their emerging Hyper Casual studio, talk about lessons learned and demonstrate some of TabTale's processes for creating great games. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In this session, Yaron Avissar, TabTale's VP of Monetization & UA, will show how they got their game 'Run Sausage Run' to the #1 top charts in both the Apple Store & Google Play store and how they were able to keep it there for a long time. Yaron will share data & insights on TabTale's approach for their emerging Hyper Casual studio, talk about lessons learned and demonstrate some of TabTale's processes for creating great games.
11:30AM | TUESDAY 2nd October 2018
11:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL CONTINUES: Designing Games for Optimal IAP


Bryan Mashinter, VP of Live Games, Wooga
Chris O’Kelly, Head of Publishing, Huuuge Games
Jure Rasic, Head of Product, Nanobit
MODERATOR: Ted Verani, VP Business Development, Wappier

 speaker details   add session2018-10-2 11:00:002018-10-2 11:55:00Europe/BelgradePANEL CONTINUES: Designing Games for Optimal IAP | Casual Connect SessionBryan Mashinter, VP of Live Games, Wooga | Chris O’Kelly, Head of Publishing, Huuuge Games | Jure Rasic, Head of Product, Nanobit | MODERATOR: Ted Verani, VP Business Development, Wappier — While the vast majority of mobile game revenue is earned through in-app purchases, designing games for optimal IAP remains a major challenge, requiring deep knowledge of UX design, virtual economy tuning, pricing economics, and many other disciplines. Featuring experts across these fields, this panel will give attendees concrete and proven advice for designing free-to-play, IAP-driven mobile games which consistently drive IAPs without alienating the player base. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

While the vast majority of mobile game revenue is earned through in-app purchases, designing games for optimal IAP remains a major challenge, requiring deep knowledge of UX design, virtual economy tuning, pricing economics, and many other disciplines. Featuring experts across these fields, this panel will give attendees concrete and proven advice for designing free-to-play, IAP-driven mobile games which consistently drive IAPs without alienating the player base.
11:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Narrative Design Challenges in F2P Games


Ieva Pikutyte, Game Designer, Nordcurrent
 speaker details   add session2018-10-2 11:30:002018-10-2 11:55:00Europe/BelgradeNarrative Design Challenges in F2P Games | Casual Connect SessionIeva Pikutyte, Game Designer, Nordcurrent — The F2P market is a tricky minefield to navigate. We're still learning how to enrich core loops with narrative to increase the value of our games. As play sessions and attention spans get shorter, designers must go beyond dialogue to tell rich stories. This lecture explores recent narrative techniques to boost retention for your mobile game. How do we pace and embed stories to drive engagement? Is worldbuilding effective in F2P? How can we give players agency to shape their own stories? It's a new dawn for narrative. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The F2P market is a tricky minefield to navigate. We're still learning how to enrich core loops with narrative to increase the value of our games. As play sessions and attention spans get shorter, designers must go beyond dialogue to tell rich stories. This lecture explores recent narrative techniques to boost retention for your mobile game. How do we pace and embed stories to drive engagement? Is worldbuilding effective in F2P? How can we give players agency to shape their own stories? It's a new dawn for narrative.
12:00 NOON | TUESDAY 2nd October 2018
12:00 | | SPECIAL EVENTS

LUNCH BREAK


Sponsored by Gamesauce


1:00PM |TUESDAY 2nd October 2018
13:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL: How and Why You Should Support and Engage Expats


Melanie Dower, Relocation & Onboarding, Supercell
Marta Blanco, Engagement and Mobility Manager, Nordeus
Ana Novaković, Co-Founder & CEO, Friends & Culture
MODERATOR: Jelena Andjelic, HR & Communications Consultant

 speaker details   add session2018-10-2 13:00:002018-10-2 13:55:00Europe/BelgradePANEL: How and Why You Should Support and Engage Expats | Casual Connect SessionMelanie Dower, Relocation and Onboarding, Supercell | Marta Blanco, Engagement and Mobility Manager, Nordeus | Ana Novaković, Co-Founder and CEO, Friends and Culture | MODERATOR: Jelena Andjelic, HR and Communications Consultant — Topics discussed in this panel include: Contact before relocation; Challenges attracting talent from abroad and how to approach this; Settling in (overcoming challenges; Why and how to support families (spouse/family support)/ Cultural onboarding and multicultural training. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Topics discussed in this panel include: Contact before relocation; Challenges attracting talent from abroad and how to approach this; Settling in (overcoming challenges; Why & how to support families (spouse/family support)/ Cultural onboarding and multicultural training.
13:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

A Producer in Times of Trouble


Goran Gligorijević, Senior Producer, Mad Head Games
 speaker details   add session2018-10-2 13:00:002018-10-2 13:25:00Europe/BelgradeA Producer in Times of Trouble | Casual Connect SessionGoran Gligorijević, Senior Producer, Mad Head Games — It can happen to you! An important milestone is approaching, and the Game is not there yet. Desperate times require desperate measures. You will hear how to handle those situations, keep your sanity, and more importantly your team sanity in check, all while delivering a working project in the end. The talk will also present a short overview of bad producing habits that most likely got you there in the first place. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

It can happen to you! An important milestone is approaching, and the Game is not there yet. Desperate times require desperate measures. You will hear how to handle those situations, keep your sanity, and more importantly your team sanity in check, all while delivering a working project in the end. The talk will also present a short overview of bad producing habits that most likely got you there in the first place.
1:30PM |TUESDAY 2nd October 2018
13:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL CONTINUES: How and Why You Should Support and Engage Expats


Melanie Dower, Relocation & Onboarding, Supercell
Marta Blanco, Engagement and Mobility Manager, Nordeus
Ana Novaković, Co-Founder & CEO, Friends & Culture
MODERATOR: Jelena Andjelic, HR & Communications Consultant

 speaker details   add session2018-10-2 13:00:002018-10-2 13:55:00Europe/BelgradePANEL CONTINUES: How and Why You Should Support and Engage Expats | Casual Connect SessionMelanie Dower, Relocation and Onboarding, Supercell | Marta Blanco, Engagement and Mobility Manager, Nordeus | Ana Novaković, Co-Founder and CEO, Friends and Culture | MODERATOR: Jelena Andjelic, HR and Communications Consultant — Topics discussed in this panel include: Contact before relocation; Challenges attracting talent from abroad and how to approach this; Settling in (overcoming challenges; Why and how to support families (spouse/family support)/ Cultural onboarding and multicultural training. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Topics discussed in this panel include: Contact before relocation; Challenges attracting talent from abroad and how to approach this; Settling in (overcoming challenges; Why & how to support families (spouse/family support)/ Cultural onboarding and multicultural training.
13:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Winning Strategies in Games with Users in Mind


Saad Hameed, CEO & Founder, Game District
 speaker details   add session2018-10-2 13:30:002018-10-2 13:55:00Europe/BelgradeWinning Strategies in Games with Users in Mind | Casual Connect SessionSaad Hameed, CEO and Founder, Game District — A sustainability model is crucial to establish due to extensive competition and thousands of games being launched every minute of the day! Learn how Game District has established a new technique of user engagement by valuing those who have already downloaded the game and making the most of them through explicit research to understand player behavior. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

A sustainability model is crucial to establish due to extensive competition and thousands of games being launched every minute of the day! Learn how Game District has established a new technique of user engagement by valuing those who have already downloaded the game and making the most of them through explicit research to understand player behavior.
2:00PM | TUESDAY 2nd October 2018
14:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

10 Reasons Why Data-driven App Design Needs Social Science


Julian Runge, Head of Data Science and User Research, N3TWORK
Mehmet Yavuz Acikalin, Behavioral Science Lead, N3TWORK

 speaker details   add session2018-10-2 14:00:002018-10-2 14:25:00Europe/Belgrade10 Reasons Why Data-driven App Design Needs Social Science | Casual Connect SessionJulian Runge, Head of Data Science and User Research, N3TWORK | Mehmet Yavuz Acikalin, Behavioral Science Lead, N3TWORK — App publishers have the ability to collect dense records of user behavior and use them for data-driven app design. Analysts and data scientists can provide nuanced decision support and build machine learning models, with common use cases including predictive analytics and personalization. Using ten examples, we illustrate why data-driven app design is at risk of failing without a robust understanding of users routed in social science. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

App publishers have the ability to collect dense records of user behavior and use them for data-driven app design. Analysts and data scientists can provide nuanced decision support and build machine learning models, with common use cases including predictive analytics and personalization. Using ten examples, we illustrate why data-driven app design is at risk of failing without a robust understanding of users routed in social science.
14:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Can VR be Profitable Today?


Adrian Djura, CEO & Founder, Flat Hill Games
 speaker details   add session2018-10-2 14:00:002018-10-2 14:25:00Europe/BelgradeCan VR be Profitable Today? | Casual Connect SessionAdrian Djura, CEO and Founder, Flat Hill Games — The main problem that the VR market faces today is that it didn’t expand as expected and a lot of studios struggle to survive the current state of the VR market. Flat Hill Games is a studio that is exclusively developing games for VR and in this session you will hear how they design their games to be profitable and how to cut down the costs of VR projects without sacrificing final quality and content length. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The main problem that the VR market faces today is that it didn’t expand as expected and a lot of studios struggle to survive the current state of the VR market. Flat Hill Games is a studio that is exclusively developing games for VR and in this session you will hear how they design their games to be profitable and how to cut down the costs of VR projects without sacrificing final quality and content length.
2:30PM | TUESDAY 2nd October 2018
14:30 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

How to Talk to Publishers?


Falko Boecker, Senior Developer Relations Manager, Flaregames
 speaker details   add session2018-10-2 14:30:002018-10-2 14:55:00Europe/BelgradeHow to Talk to Publishers? | Casual Connect SessionFalko Boecker, Senior Developer Relations Manager, Flaregames — In this session, Falko Boecker of Flaregames will discuss how you can maximize your success finding the right partner by using conferences, online platforms, or a good-old email the right way. What information you should prepare and how it helps your studio to be viewed as seasoned professionals. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In this session, Falko Boecker of Flaregames will discuss how you can maximize your success finding the right partner by using conferences, online platforms, or a good-old email the right way. What information you should prepare and how it helps your studio to be viewed as seasoned professionals.
14:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Match-3 or Not Match-3, That is the Question


Darina Emelyantseva, Lead Game Economy and Level Designer, Room 8 Studio
 speaker details   add session2018-10-2 14:30:002018-10-2 14:55:00Europe/BelgradeMatch-3 or Not Match-3, That is the Question | Casual Connect SessionDarina Emelyantseva, Lead Game Economy and Level Designer, Room 8 Studio — Seven out of the twenty top-grossing mobile games are Match-3. The success of Candy Crush Saga, Gardenscapes and Toon Blast has increased developer's interest in this genre. This talk will focus on the evolution of the genre, modern trends and fundamental knowledge that every developer needs in order to be competitive and profitable. Join us and find out more about future technological and design changes to the whole Match-3 genre. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Seven out of the twenty top-grossing mobile games are Match-3. The success of Candy Crush Saga, Gardenscapes and Toon Blast has increased developer's interest in this genre. This talk will focus on the evolution of the genre, modern trends and fundamental knowledge that every developer needs in order to be competitive and profitable. Join us and find out more about future technological and design changes to the whole Match-3 genre.
3:00PM | TUESDAY 2nd October 2018
15:00 | | SPECIAL EVENTS

COFFEE BREAK


Sponsored by Gamesauce


15:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

PANEL: Publishers Ask Me Anything


Mike Sviblov, Publishing Consultant, ZeptoLab
Christian Calderon, CEO, Game Jam
Omar Ramirez, Sr. Partnership and Licensing Manager, Spilgames
Falko Boecker, Senior Developer Relations Manager, Flaregames
MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association

 speaker details   add session2018-10-2 15:00:002018-10-2 15:25:00Europe/BelgradePANEL: Publishers Ask Me Anything | Casual Connect SessionMike Sviblov, Publishing Consultant, ZeptoLab | Christian Calderon, CEO, Game Jam | Omar Ramirez, Sr. Partnership and Licensing Manager, Spilgames | Falko Boecker, Senior Developer Relations Manager, Flaregames | MODERATOR: Yuliya Moshkaryova, Indie Prize Director, Computer Games Association — You may have many questions you've wanted to ask publishers but never had a chance. This is the opportunity for YOU. Bring us your questions! —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

You may have many questions you've wanted to ask publishers but never had a chance. This is the opportunity for YOU. Bring us your questions!
3:30PM | TUESDAY 2nd October 2018
15:30 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

Getting Acquired - What You Must Know


Rhys Dekle, Partner, Strategic Alternatives
 speaker details   add session2018-10-2 15:30:002018-10-2 15:55:00Europe/BelgradeGetting Acquired - What You Must Know | Casual Connect SessionRhys Dekle, Partner, Strategic Alternatives — Most entrepreneurs in the game industry focus on making a great game without ensuring that they build a great company in the process. Position your game company for acquisition and maximize your value. Participants will understand the primary drivers of enterprise value for a video game developer. They will learn how to gauge the value of their company. They will learn the six important steps to increase their company’s enterprise value. They will learn how to handle an acquisition offer when they receive one and how to think about equity investment offers. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Most entrepreneurs in the game industry focus on making a great game without ensuring that they build a great company in the process. Position your game company for acquisition and maximize your value. Participants will understand the primary drivers of enterprise value for a video game developer. They will learn how to gauge the value of their company. They will learn the six important steps to increase their company’s enterprise value. They will learn how to handle an acquisition offer when they receive one and how to think about equity investment offers.
15:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Making Games for a Streaming-first World


Joseph Knowles, Director, Communications, Hatch Entertainment
 speaker details   add session2018-10-2 15:30:002018-10-2 15:55:00Europe/BelgradeMaking Games for a Streaming-first World | Casual Connect SessionJoseph Knowles, Director, Communications, Hatch Entertainment — The promise of cloud gaming – the idea that high quality games can be streamed to any device, just as movies and music are now – is already changing the industry in major ways. What are the opportunities for indie game developers? What types of games perform best in an on-demand, subscription-based setting? The early experiences of cloud gaming pioneer Hatch offer some answers, conclusions and provocations. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The promise of cloud gaming – the idea that high quality games can be streamed to any device, just as movies and music are now – is already changing the industry in major ways. What are the opportunities for indie game developers? What types of games perform best in an on-demand, subscription-based setting? The early experiences of cloud gaming pioneer Hatch offer some answers, conclusions and provocations.
4:00PM | TUESDAY 2nd October 2018
16:00 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

The Game Jam - The Good, The Bad and The Ugly


Chris Filip, Co-Founder, Game Anglia
 speaker details   add session2018-10-2 16:00:002018-10-2 16:25:00Europe/BelgradeThe Game Jam - The Good, The Bad and The Ugly | Casual Connect SessionChris Filip, Co-Founder, Game Anglia — What are the hidden realities of game jams for the industry? In this talk, Chris will look at his 6+ years of organising and participating in game jams all over the world and deconstruct the best - and most challenging - parts of the game jam culture. What should companies use game jams for? And what is it that game jams fail to achieve? How can the format be adapted and improved? —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What are the hidden realities of game jams for the industry? In this talk, Chris will look at his 6+ years of organising and participating in game jams all over the world and deconstruct the best - and most challenging - parts of the game jam culture. What should companies use game jams for? And what is it that game jams fail to achieve? How can the format be adapted and improved?
16:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Irrational Thinking: How to Manipulate Players' Choices?


Cvetan Rusimov, COO, Imperia Online JSC
 speaker details   add session2018-10-2 16:00:002018-10-2 16:25:00Europe/BelgradeIrrational Thinking: How to Manipulate Players' Choices? | Casual Connect SessionCvetan Rusimov, COO, Imperia Online JSC — In 2015, Imperia Online tripled the studio IAP sales by a few tricks on the payment page. With the help of Dan Ariely's book "Predictably Irrational" they created so called Irrational Offers, and broke their sales records. Cvetan Rusimov will show the power of neurological science and how you can use it in your favor. After the session, attendees will be able to narrow their players’ choices. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In 2015, Imperia Online tripled the studio IAP sales by a few tricks on the payment page. With the help of Dan Ariely's book "Predictably Irrational" they created so called Irrational Offers, and broke their sales records. Cvetan Rusimov will show the power of neurological science and how you can use it in your favor. After the session, attendees will be able to narrow their players’ choices.
4:30PM | TUESDAY 2nd October 2018
16:30 | PACIFIC LECTURE HALL | BUSINESS OF GAMES

The Secret of Success for Outsourcing Services


Vera Velichko, CEO, Owl Studio
 speaker details   add session2018-10-2 16:30:002018-10-2 16:55:00Europe/BelgradeThe Secret of Success for Outsourcing Services | Casual Connect SessionVera Velichko, CEO, Owl Studio — This is a common story: a team of professional game developers starts their own outsource studio. But is the successful outcome of this story so common? In this talk Vera will share Owl Studio's experience: how in 3 years without any investments they built a team of 50. Let's discuss a real working case of this business. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

This is a common story: a team of professional game developers starts their own outsource studio. But is the successful outcome of this story so common? In this talk Vera will share Owl Studio's experience: how in 3 years without any investments they built a team of 50. Let's discuss a real working case of this business.
16:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT




 speaker details   add session2018-10-2 16:30:002018-10-2 16:55:00Europe/Belgrade | Casual Connect Session — —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

EVENTS | TUESDAY 2nd October 2018
NETWORKING PARTY

OFFICIAL CASUAL CONNECT DAY 2 PARTY


WEDNESDAY 3 OCTOBER 2018
.

 all speakers 
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EMCEES | WEDNESDAY 3rd October 2018
WELCOME | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

PLATFORMS & TECHNOLOGY WELCOME


EMCEES TO BE ANNOUNCED
 speaker details   add session2018-10-3 2018-10-3 Europe/BelgradePLATFORMS and TECHNOLOGY WELCOME | Casual Connect SessionEMCEES TO BE ANNOUNCED — See where games are heading next and learn how to use new tech for your own games. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

See where games are heading next and learn how to use new tech for your own games.
WELCOME | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

DESIGN & DEVELOPMENT WELCOME


EMCEE
Daniel Kyrsa, Lead Game Designer, Room 8 Studio

 speaker details   add session2018-10-3 2018-10-3 Europe/BelgradeDESIGN and DEVELOPMENT WELCOME | Casual Connect SessionEMCEE | Daniel Kyrsa, Lead Game Designer, Room 8 Studio — Up your development game with insights on game mechanics, design and more. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Up your development game with insights on game mechanics, design and more.
10:00AM | WEDNESDAY 3rd October 2018
10:00 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

Why You Should Consider Using HTML5 for Your Next Game Project


Pavle Goloskokovic, Founder & Game Developer, Prune Games
 speaker details   add session2018-10-3 10:00:002018-10-3 10:25:00Europe/BelgradeWhy You Should Consider Using HTML5 for Your Next Game Project | Casual Connect SessionPavle Goloskokovic, Founder and Game Developer, Prune Games — A non-opinion-based talk about the benefits of choosing HTML5 as a technology for developing your next game project. Talk will cover a brief history of the technology, explain the reasons why it initially got a bad reputation, how things got better over the years with better browser support, new and improved APIs (WebGL, Web Audio, etc.), better tools and frameworks for game development, and ability to publish on multiple platforms, including emerging platforms like Facebook Instant Games, to achieve greater exposure and increase revenue. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

A non-opinion-based talk about the benefits of choosing HTML5 as a technology for developing your next game project. Talk will cover a brief history of the technology, explain the reasons why it initially got a bad reputation, how things got better over the years with better browser support, new and improved APIs (WebGL, Web Audio, etc.), better tools and frameworks for game development, and ability to publish on multiple platforms, including emerging platforms like Facebook Instant Games, to achieve greater exposure and increase revenue.
10:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT




 speaker details   add session2018-10-3 10:00:002018-10-3 10:25:00Europe/Belgrade | Casual Connect Session — —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

10:30AM |WEDNESDAY 3rd October 2018
10:30 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

Personal Avatars in Competitive Games


Kaspar Tiri, Co-Founder, Wolf3D
 speaker details   add session2018-10-3 10:30:002018-10-3 10:55:00Europe/BelgradePersonal Avatars in Competitive Games | Casual Connect SessionKaspar Tiri, Co-Founder, Wolf3D — The video game industry is in a constant state of change, with both games and gamers ceaselessly co-evolving. Throughout history, avatars have been used to represent a person in a virtual space. Trends are moving towards blending single and multiplayer experiences together and esports is growing massively. Throughout the presentation, we'll investigate how personal avatars can affect one's gameplay psychologically and why it's important to allow the gamers to identify themselves with a game character. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

The video game industry is in a constant state of change, with both games and gamers ceaselessly co-evolving. Throughout history, avatars have been used to represent a person in a virtual space. Trends are moving towards blending single and multiplayer experiences together and esports is growing massively. Throughout the presentation, we'll investigate how personal avatars can affect one's gameplay psychologically and why it's important to allow the gamers to identify themselves with a game character.
10:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

5 Steps to Make Localization Easier, Faster and Cheaper


Alexey Medov, Editor in Chief, Inlingo
 speaker details   add session2018-10-3 10:30:002018-10-3 10:55:00Europe/Belgrade5 Steps to Make Localization Easier, Faster and Cheaper | Casual Connect SessionAlexey Medov, Editor in Chief, Inlingo — What any developer or publisher can do to make the localization process run smoothly and avoid costly mistakes. Learn easy steps to save time and money. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

What any developer or publisher can do to make the localization process run smoothly and avoid costly mistakes. Learn easy steps to save time and money.
11:00AM | WEDNESDAY 3rd October 20187
11:00 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

How to Optimize Games Based on Firebase Data?


Mariusz Gasiewski, Head of Mobile Gaming and Apps Poland, Google
 speaker details   add session2018-10-3 11:00:002018-10-3 11:25:00Europe/BelgradeHow to Optimize Games Based on Firebase Data? | Casual Connect SessionMariusz Gasiewski, Head of Mobile Gaming and Apps Poland, Google — Data analysis for game does not end at campaign management. How to optimize content of games, onboarding, monetization techniques based on Google Analytics for Firebase? From simple tips and tricks to advanced data mining using BigQuery integration. Presentation based on games case studies and practical examples. Examples of tests and analyses with the goal to improve ARPU and Buyer rate. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Data analysis for game does not end at campaign management. How to optimize content of games, onboarding, monetization techniques based on Google Analytics for Firebase? From simple tips and tricks to advanced data mining using BigQuery integration. Presentation based on games case studies and practical examples. Examples of tests and analyses with the goal to improve ARPU and Buyer rate.
11:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Walking the Thin Line


Pawel Szyszka, Game Designer, 11 Bit Studios
 speaker details   add session2018-10-3 11:00:002018-10-3 11:25:00Europe/BelgradeWalking the Thin Line | Casual Connect SessionPawel Szyszka, Game Designer, 11 Bit Studios — In the search to being impactful, it's easy to stray into the rough of extremities. In this talk Pawel will guide you through their process of finding the right tone in Frostpunk without descending to dark comedy. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In the search to being impactful, it's easy to stray into the rough of extremities. In this talk Pawel will guide you through their process of finding the right tone in Frostpunk without descending to dark comedy.
11:30AM | WEDNESDAY 3rd October 2018
11:30 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

Tailoring Experiences: Practical Tools to Increase IAP LTV and Day 7 Retention


Noam Kagan, Managing Director, Deemedya
 speaker details   add session2018-10-3 11:30:002018-10-3 11:55:00Europe/BelgradeTailoring Experiences: Practical Tools to Increase IAP LTV and Day 7 Retention | Casual Connect SessionNoam Kagan, Managing Director, Deemedya — Not all users are created equal, some will become whales from the first session, and others will need that extra push. Learn how Deemedya maximized IAP revenues from the different micro segments and improved its users LTV. Deemedya is a mobile games publisher and developer, with teams in Tel Aviv, Saint Petersburg Russia and Silicon Valley US, developing top-ranked mobile games including the TrialXtreme series that reached over 200 million downloads until now and driven tens of millions in revenue —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Not all users are created equal, some will become whales from the first session, and others will need that extra push. Learn how Deemedya maximized IAP revenues from the different micro segments and improved its users LTV. Deemedya is a mobile games publisher and developer, with teams in Tel Aviv, Saint Petersburg Russia and Silicon Valley US, developing top-ranked mobile games including the TrialXtreme series that reached over 200 million downloads until now and driven tens of millions in revenue
11:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

FIRESIDE CHAT: Developing a Game vs Creating a Company


Patryk Jan Hamerlak, Head of Marketing, Vivid Games
Interviewed by Teut Weidemann, F2P Consultant, I Teut You So

 speaker details   add session2018-10-3 11:30:002018-10-3 11:55:00Europe/BelgradeFIRESIDE CHAT: Developing a Game vs Creating a Company | Casual Connect SessionPatryk Jan Hamerlak, Head of Marketing, Vivid Games | Interviewed by Teut Weidemann, F2P Consultant, I Teut You So — In this conversation, Teut Weidemann and Patrk Jan Hamerlak will try to find an answer to how to succeed in an organised chaos environment by discussing "Publishing Money and Investors Money” and why to go with a publisher and when to approach them. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In this conversation, Teut Weidemann and Patrk Jan Hamerlak will try to find an answer to how to succeed in an organised chaos environment by discussing "Publishing Money & Investors Money” and why to go with a publisher and when to approach them.
12:00 NOON | WEDNESDAY 3rd October 2018
12:00 | | SPECIAL EVENTS

LUNCH BREAK


Sponsored by Gamesauce


1:00PM | WEDNESDAY 3rd October 2018
13:00 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

ROUNDTABLE: Blockchain Gaming: Hype or Real Deal?



 speaker details   add session2018-10-3 13:00:002018-10-3 13:55:00Europe/BelgradeROUNDTABLE: Blockchain Gaming: Hype or Real Deal? | Casual Connect Session — Join this roundtable conversation to discuss the benefits and limitations of blockchain technology in gaming. Share your thoughts and hear from others in this Hype or Real Deal roundtable. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Join this roundtable conversation to discuss the benefits and limitations of blockchain technology in gaming. Share your thoughts and hear from others in this Hype or Real Deal roundtable.
13:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Simulating Game Balance


Ameya Khasnis, Senior Game Designer, Eipix Entertainment
 speaker details   add session2018-10-3 13:00:002018-10-3 13:25:00Europe/BelgradeSimulating Game Balance | Casual Connect SessionAmeya Khasnis, Senior Game Designer, Eipix Entertainment — Ameya will discuss steps involved in approaching game balance. A game is a system that needs to be optimized and tweaked in order to function properly. Game balance can make or break any game. Games are inherently diverse, hence, the same balancing technique cannot be applied to every game. Using examples from his professional experience, Ameya will share some essential game balancing techniques. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Ameya will discuss steps involved in approaching game balance. A game is a system that needs to be optimized and tweaked in order to function properly. Game balance can make or break any game. Games are inherently diverse, hence, the same balancing technique cannot be applied to every game. Using examples from his professional experience, Ameya will share some essential game balancing techniques.
1:30PM | WEDNESDAY 3rd October 2018
13:00 | PACIFIC LECTURE HALL | PLATFORMS & TECHNOLOGY

ROUNDTABLE CONTINUES: Blockchain Gaming: Hype or Real Deal?



 speaker details   add session2018-10-3 13:00:002018-10-3 13:55:00Europe/BelgradeROUNDTABLE CONTINUES: Blockchain Gaming: Hype or Real Deal? | Casual Connect Session — Join this roundtable conversation to discuss the benefits and limitations of blockchain technology in gaming. Share your thoughts and hear from others in this Hype or Real Deal roundtable. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.PACIFIC LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Join this roundtable conversation to discuss the benefits and limitations of blockchain technology in gaming. Share your thoughts and hear from others in this Hype or Real Deal roundtable.
13:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

How to Use Loot Boxes Without Upsetting Players


Teut Weidemann, F2P Consultant, I Teut You So
 speaker details   add session2018-10-3 13:30:002018-10-3 14:15:00Europe/BelgradeHow to Use Loot Boxes Without Upsetting Players | Casual Connect SessionTeut Weidemann, F2P Consultant, I Teut You So — Lootboxes are seen as negative now since some publishers used them in the wrong way. In this session, we will review good and bad uses on popular products and explain how to use Lootboxes in the proper way to keep monetization potential without any negative reactions from your players. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Lootboxes are seen as negative now since some publishers used them in the wrong way. In this session, we will review good and bad uses on popular products and explain how to use Lootboxes in the proper way to keep monetization potential without any negative reactions from your players.
2:00PM | WEDNESDAY 3rd October 2018
14:00 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

SESSION CONTINUES: How to Use Loot Boxes Without Upsetting Players


Teut Weidemann, F2P Consultant, I Teut You So
 speaker details   add session2018-10-3 13:30:002018-10-3 14:15:00Europe/BelgradeSESSION CONTINUES: How to Use Loot Boxes Without Upsetting Players | Casual Connect SessionTeut Weidemann, F2P Consultant, I Teut You So — Lootboxes are seen as negative now since some publishers used them in the wrong way. In this session, we will review good and bad uses on popular products and explain how to use Lootboxes in the proper way to keep monetization potential without any negative reactions from your players. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

Lootboxes are seen as negative now since some publishers used them in the wrong way. In this session, we will review good and bad uses on popular products and explain how to use Lootboxes in the proper way to keep monetization potential without any negative reactions from your players.
2:30PM |WEDNESDAY 3rd October 2018
14:30 | ADRIATIC/MEDITERRANEAN LECTURE HALL | DESIGN & DEVELOPMENT

Graphic Adventure Games: Good Practices!


Hernan Lopez, Producer, Epic Llama Games
 speaker details   add session2018-10-3 14:30:002018-10-3 14:55:00Europe/BelgradeGraphic Adventure Games: Good Practices! | Casual Connect SessionHernan Lopez, Producer, Epic Llama Games — In this session Hernan will discuss how to make a graphic adventure game, how to measure the difficulty curve and how to create tools to improve your workflow. He'll also share learnings from making and releasing their latest graphic adventure Darkestville Castle. —————— CALENDAR USAGE NOTES: THIS ENTRY HAS BEEN AUTOMATICALLY ADJUSTED TO THE TIMEZONE OF YOUR CALENDAR. WE STRONGLY SUGGEST USING A CALENDAR WITH TIMEZONE (GMT +02:00) Eastern European Time FOR WHICH TO ARRANGE BOTH YOUR SESSIONS AND MEETINGS. WHILE THIS ENTRY AND THE CC MEETING SYSTEM ACCOUNT FOR TIMEZONES, THE AUTOMATICALLY ADJUSTED TIMEZONES CAN BE CONFUSING.ADRIATIC/MEDITERRANEAN LECTURE HALL | CROWNE PLAZA HOTEL, BELGRADECasual Connectscheduling@casualgamesassociation.org

In this session Hernan will discuss how to make a graphic adventure game, how to measure the difficulty curve and how to create tools to improve your workflow. He'll also share learnings from making and releasing their latest graphic adventure Darkestville Castle.
3:00PM | WEDNESDAY 3rd October 2018
15:00 | PACIFIC LECTURE HALL | SPECIAL EVENTS

INDIE PRIZE AWARDS